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Switchers: How Smart Professionals Change Careers -- and Seize Success - Paperback | Diverse Reads

Switchers: How Smart Professionals Change Careers -- and Seize Success

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Are you stuck in an unsatisfying job or feel like you're in the wrong profession? An industry that just isn't a fit? Don't just settle but succeed in the right career!

Get unstuck and land a new career--one you're genuinely passionate about. Switchers helps you realize that dream. Written by celebrated career coach and psychologist Dr. Dawn Graham, the book provides proven strategies that will get you where you want to go.

The first step is to recognize that the usual rules and job search tools won't work for you. Resumes and job boards were designed with traditional applicants in mind. As a career switcher, you have to go beyond the basics, using tactics tailor-made to ensure your candidacy stands out.

In Switchers, Dr. Graham reveals how to:

  • Understand the concerns of hiring managers
  • Craft a resume that catches their attention within six seconds
  • Spotlight transferable skills that companies covet
  • Rebrand yourself--aligning your professional identity with your new aspirations
  • Reach decision-makers by recruiting "ambassadors" from within your network
  • Nail interviews by turning tough questions to your advantage
  • Convince skeptical employers to shelve their assumptions and take a chance on you
  • Negotiate a competitive salary and benefits package

Packed with psychological insights, practical exercises, and inspiring success stories, Switchers helps you leap over obstacles and into a whole new field. This guide will help you pull off the most daring--and fulfilling--career move of your life!

ISBN-13: 9781400238095

Media Type: Paperback

Publisher: AMACOM

Publication Date: 11-28-2022

Pages: 288

Product Dimensions: 6.00(w) x 8.90(h) x 0.90(d)

DAWN MARIE GRAHAM, PH.D. is one of the nation's leading career coaches. She is Director of Career Management for the Executive MBA Program at The Wharton School, where she counsels business leaders on making strategic career choices. A licensed psychologist and former corporate recruiter, she hosts SiriusXM Radio's popular weekly call-in show Career Talk.

Table of Contents

Acknowledgments xi

Preface xv

Part I Choose Your Switch 1

1 Are You a Switcher? The "Magic" Equation for Seizing Career Success 3

2 The Psychology of the Job Search (and How to Use It to Your Advantage!) 23

Part II Clarify Your Plan A 49

3 If You Don't Invest, Why Should They? Figure Out Your Plan A 51

4 Change Isn't Linear: Mapping Your Path to a Career Switch 71

Part III Craft Your Brand Value Proposition 83

5 (Re)Brand or Be Branded: Craft Your Professional Identity 85

6 Your Career Story: Where Reason Meets Intuition 103

7 What Got You Here Won't Get You There: The Proactive Job Search 119

Part IV Create Ambassadors 143

8 No Excuses: Your Network Really Is Your Net Worth 145

9 The New Way to Network: Create Ambassadors 159

Part V Keep the Ball in Your Court 181

10 How to Never Have a Bad Interview: What Are They Really Asking? 183

11 It's Not Fair (It Really Isn't!) 207

12 Always Sleep on It: Get Ready to Negotiate! 221

13 Never Look for a Job Again (Get Recruited!) 235

Appendix: How to Choose a Career Coach 249

Notes 253

Index 261