Wine Wars II: The Global Battle for the Soul of Wine

Wine is an art, a craft, a science, and a delicious part of life enjoyed by millions of people. But it is a global industry, too. In Wine Wars II economist Mike Veseth shows how globalization, commodification, and the "revenge of the terroirists" help determine what's in your wine glass - and how wine's triple crisis threatens the soul of wine.

ISBN-13: 9781538163832

Media Type: Paperback

Publisher: Rowman & Littlefield Publishers - Inc.

Publication Date: 07-01-2022

Pages: 236

Product Dimensions: 6.08(w) x 9.05(h) x 0.69(d)

Mike Veseth is professor emeritus of international political economy at the University of Puget Sound. He is editor of the award-winning blog The Wine Economist and author of several books on the business and pleasure of wine, including Extreme Wine; Money, Taste, and Wine; and Around the World in Eighty Wines, which received the 2018 Gourmand International award for “Best U.S. Book in Wine and Spirits Tourism” and is included on BookAuthority.com’s lists of the “Best Wine Books of All Time” and “Best Wine Audiobooks of All Time.” He currently lives in Tacoma, WA.

Table of Contents

Prelude: Grape Expectations? 1.A Tale of Two Glasses 2.Got Wine? A Toast to Wine Wars II Flight One: Globalization – Blessing or Curse? 3.The DaVino Code 4.Missionaries, Migrants and Market Reforms 5.The Center of the Universe Globalization Tasting Flight Two: Navigating the Wine Wall 6.Martians versus Wagnerians 7.They Always Buy the Ten Cent Wine 8.Outlaws, Prisoners, and the Great Escape A Blind Brand Tasting Flight Three: Revenge of the Terroirists 9.Mondovino and the Revenge of the Terroirists 10.We Are All Terroirists Now 11.Silk Road Terroirists Terroirist Tasting Flight Four: Wine's Triple Crisis 12.This Changes Everything: Wine's Environmental Crisis 13.How to Make a Small Fortune: Wine's Economic Crisis 14.The Elephant in the Room? Wine's Identity Crisis Wine Wars II Tasting Notes Acknowledgments Selected References Index About the Author