Shakespeare and Tourism

Shakespeare and Tourism provides a dialogical mapping of Shakespeare studies and touristic theory through a collection of essays by scholars on a wide range of material.

This volume examines how Shakespeare tourism has evolved since its inception, and how the phenomenon has been influenced and redefined by performance studies, the prevalence of the World Wide Web, developments in technology, and the globalization of Shakespearean performance. Current scholarship recognizes Shakespearean tourism as a thriving international industry, the result of centuries of efforts to attribute meanings associated with the playwright's biography and literary prestige to sites for artistic pilgrimage and the consumption of cultural heritage.

Through bringing Shakespeare and tourism studies into more explicit contact, this collection provides readers with a broad base for comparisons across time and location, and thereby encourages a thorough reconsideration of how we understand both fields.

ISBN-13: 9780367152048

Media Type: Hardcover

Publisher: Taylor & Francis

Publication Date: 08-19-2022

Pages: 310

Product Dimensions: 6.12(w) x 9.19(h) x (d)

Series: Routledge Advances in Theatre & Performance Studies

Robert Ormsby is Associate Professor of English at Memorial University of Newfoundland. Valerie Clayman Pye is Chair of the Department of Theatre, Dance, and Arts Management and Associate Professor of Theatre at Long Island University, Post.

Table of Contents

Acknowledgements

Contributor Bio’s

Introduction

Part 1 - The History of Shakespeare Tourism

Chapter 1: "Memorials and the things of fame": Matter, Imagination, and the Early Modern Theatrical Souvenir
Jennifer Holl, Rhode Island College

Chapter 2: Forgotten Shakespeare Shottery: The Shakespeare Tavern and Nineteenth-Century Tourism"
Katherine Scheil, University of Minnesota

Part 2 - Shakespeare and Cultural Tourism

Chapter 3: "Less we forget…": The Blackfriars, Error, and Necropolitan Tourism
Paul Menzer and David Meldman, Mary Baldwin University

Chapter 4: Home of Shakespeare: A History of Cultural Heritage Engagement at the Shakespeare Birthplace Trust
Nick Walton and Darren Freebury-Jones, Shakespeare Birthplace Trust

Chapter 5: All the World’s Many Stages: Shakespeare, Tourism, and Theater
Parmita Kapadia, Northern Kentucky University

Part 3 - Shakespearean Tourism and the ‘Other’

Chapter 6: "I am here as a tourist": On Being a Tourist-spectator
Stephen Purcell, University of Warwick

Chapter 7: Globeish: The Travelling Pop-up Globe
Mark Houlahan, Unversity of Waikato

Chapter 8: Asian Shakespeare Tourism
Dr. Rebekah R. Bale, Hong Kong Shue Yan University, and Dr. Henrique Fátima Boyol Ngan, Institute for Tourism Studies Macao.

Part 4 - Local, National, and Global Shakespeare Festivals

Chapter 9: Festivalizing Shakespeare in Languedoc: The Emergence of Cultural Heritage Tourism in Southern France, 1950s-1970s
Florence March, IRCL, Université Paul-Valéry Montpellier and Jean Vivier, IRCL, Université Paul-Valéry Montpellier

Chapter 10: Festival Shakespeare and Newfoundland as Tourist Place
Robert Ormsby, Memorial University of Newfoundland

Chapter 11: "Stay awhile": Tourist spectatorship at European International Shakespeare Festival’s
Rowena Hawkins, King’s College London

Part 5 - Technology and Shakespeare Tourism

Chapter 12: "Some rare, noteworthy object in thy travel": Digital Kitsch and Shakespeare Memes
Valerie M. Fazel, Arizona State University, and Louise Geddes, Adelphi University

Chapter 13: Shakespeare’s Globe "360": virtual tourism, transmedial performance, and the reconstructed playhouse
Valerie Clayman Pye, LIU Post

Chapter 14: "You are here": Curatorial Interventions for The Displaced Visitor at The Rose Playhouse Historical Site from 1999 to 2019
Johanna Schmitz, Southern Illinois University Edwardsville

Afterword
Susan Bennett, University of Calgary

Index