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A Diamond in the Rough: Over a 100 Specific Tips to Build a Strong Customer Culture
PaperbackOriginal price $40.00Original price $40.00 - Original price $40.00Original price $40.00Current price $36.99$36.99 - $36.99Current price $36.99| /- This is not a book based on science, but a book based on 20 years of experience, gained at small and large companies in terms of customer orienta...
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A Human's Guide to Machine Intelligence: How Algorithms Are Shaping Our Lives and How We Can Stay in Control
PaperbackOriginal price $18.00Original price $18.00 - Original price $18.00Original price $18.00Current price $17.99$17.99 - $17.99Current price $17.99| /A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives, and ...
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Aesthetic Intelligence: How to Boost It and Use It in Business and Beyond
HardcoverOriginal price $29.99Original price $29.99 - Original price $29.99Original price $29.99Current price $25.99$25.99 - $25.99Current price $25.99| /Longtime leader in the luxury goods sector and former Chairman of LVMH Mo t Hennessy Louis Vuitton North America reinvents the art and science of b...
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Affluenza: How Overconsumption Is Killing Us--and How to Fight Back
PaperbackOriginal price $22.95Original price $22.95 - Original price $22.95Original price $22.95Current price $20.99$20.99 - $20.99Current price $20.99| /affluenza, n. a painful, contagious, socially transmitted condition of overload, debt, anxiety, and waste resulting from the dogged pursuit of mo...
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Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
PaperbackOriginal price $18.99 - Original price $18.99Original price $18.99$18.99$18.99 - $18.99Current price $18.99| /HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of co...
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America's Generations in the Workplace, Marketplace, and Living Room
PaperbackOriginal price $29.00Original price $29.00 - Original price $29.00Original price $29.00Current price $25.99$25.99 - $25.99Current price $25.99| /The definitive "bible" of generational dynamics and generational business strategies, covering Silents, Boomers, X'ers, Millennials, and with an ...
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Arriving Today: From Factory to Front Door -- Why Everything Has Changed about How and What We Buy
HardcoverOriginal price $29.99Original price $29.99 - Original price $29.99Original price $29.99Current price $25.99$25.99 - $25.99Current price $25.99| /Shortlisted for the 2021 Porchlight Business Book Awards, Current Events & Public AffairsThe Wall Street Journal technology columnist reveals t...
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Assemblage: The Art and Science of Brand Transformation
HardcoverOriginal price $28.95Original price $28.95 - Original price $28.95Original price $28.95Current price $25.99$25.99 - $25.99Current price $25.99| /“Probst’s combination of agile writing and insightful observations makes most other books on modern branding look both overly circumspect and woe...
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Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results
PaperbackOriginal price $79.99Original price $79.99 - Original price $79.99Original price $79.99Current price $64.99$64.99 - $64.99Current price $64.99| /Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data s...
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Binge Times: Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix
HardcoverOriginal price $28.99Original price $28.99 - Original price $28.99Original price $28.99Current price $25.99$25.99 - $25.99Current price $25.99| /The first comprehensive account of the biggest wake-up call in the history of the entertainment business: the pivot to streaming. Go inside a dis...
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Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service
PaperbackOriginal price $26.99Original price $26.99 - Original price $26.99Original price $26.99Current price $23.99$23.99 - $23.99Current price $23.99| /You don't have a brand-whether it's for a company or a product-until you have a name. The name is one of the first, longest lasting, and most imp...
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Brand Psychology: The Art and Science of Building Strong Brands
PaperbackOriginal price $46.95 - Original price $46.95Original price $46.95$63.99$63.99 - $63.99Current price $63.99| /Brand Psychology brings together theory and practice from the fields of psychology, design, and marketing to demystify the brand development proces...
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Breaking Twitter: Elon Musk and the Most Controversial Corporate Takeover in History
HardcoverOriginal price $30.00Original price $30.00 - Original price $30.00Original price $30.00Current price $25.99$25.99 - $25.99Current price $25.99| /From New York Times bestselling author Ben Mezrich: the book Elon Musk doesn’t want you to read. BREAKING TWITTER takes readers inside the darkly...
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Changing How We Choose: The New Science of Morality
HardcoverOriginal price $32.95Original price $32.95 - Original price $32.95Original price $32.95Current price $27.99$27.99 - $27.99Current price $27.99| /The "new science of morality" that will change how we see each other, how we build our communities, and how we live our lives. In Changing How We C...
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Clean: The New Science of Skin
HardcoverOriginal price $28.00Original price $28.00 - Original price $28.00Original price $28.00Current price $24.99$24.99 - $24.99Current price $24.99| /Named a Best Book of 2020 by NPR and Vanity FairOne of Smithsonian's Ten Best Science Books of 2020“A searching and vital explication of germ the...
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Clean: The New Science of Skin and the Beauty of Doing Less
PaperbackOriginal price $17.00Original price $17.00 - Original price $17.00Original price $17.00Current price $16.99$16.99 - $16.99Current price $16.99| /Named a Best Book of 2020 by NPR and Vanity FairOne of Smithsonian's Ten Best Science Books of 2020“A searching and vital explication of germ the...
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Competing Against Luck: The Story of Innovation and Customer Choice
HardcoverOriginal price $29.99Original price $29.99 - Original price $29.99Original price $29.99Current price $25.99$25.99 - $25.99Current price $25.99| /The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance t...
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Contagious: Why Things Catch on
PaperbackOriginal price $18.99 - Original price $18.99Original price $18.99$18.99$18.99 - $18.99Current price $18.99| /The New York Times bestseller that explains why certain products and ideas become popular. "Jonah Berger knows more about what makes information '...
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Cool: How the Brain's Hidden Quest for Cool Drives Our Economy and Shapes Our World
PaperbackOriginal price $20.00Original price $20.00 - Original price $20.00Original price $20.00Current price $18.99$18.99 - $18.99Current price $18.99| /If you have ever wondered why SUVs replaced minivans, how one rap song turned the cognac industry upside down, or what gives Levi's jeans their i...
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Crap: A History of Cheap Stuff in America
PaperbackOriginal price $20.00Original price $20.00 - Original price $20.00Original price $20.00Current price $18.99$18.99 - $18.99Current price $18.99| /Crap. We all have it. Filling drawers. Overflowing bins and baskets. Proudly displayed or stuffed in boxes in basements and garages. Big and small....
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Crap: A History of Cheap Stuff in America
HardcoverOriginal price $29.99Original price $29.99 - Original price $29.99Original price $29.99Current price $25.99$25.99 - $25.99Current price $25.99| /Crap. We all have it. Filling drawers. Overflowing bins and baskets. Proudly displayed or stuffed in boxes in basements and garages. Big and smal...
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Culture and Commerce: The Value of Entrepreneurship in Creative Industries
HardcoverOriginal price $80.00 - Original price $80.00Original price $80.00$96.99$96.99 - $96.99Current price $96.99| /Art and business are often described as worlds apart, even diametric opposites. And yet, these realms are close cousins in creative industries wh...
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Customer Analytics For Dummies
PaperbackOriginal price $34.99Original price $34.99 - Original price $34.99Original price $34.99Current price $29.99$29.99 - $29.99Current price $29.99| /The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initi...
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Customer Centered Selling: Sales Techniques for a New World Economy
PaperbackOriginal price $18.99 - Original price $18.99Original price $18.99$18.99$18.99 - $18.99Current price $18.99| /This revised edition of Robert Jolles’s classic book on sales technique features brand new material throughout, including illustrations, teaching...
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