Category - Business & Economics
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Brand Flip, The: Why customers now run companies and how to profit from it
PaperbackOriginal price $39.99Original price $39.99 - Original price $39.99Original price $39.99Current price $36.99$36.99 - $36.99Current price $36.99| /Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn ho...
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The Generational Imperative: Understanding Generational Differences in the Workplace, Marketplace and Living Room
PaperbackOriginal price $16.99 - Original price $16.99Original price $16.99$20.99$20.99 - $20.99Current price $20.99| /This is the comprehensive presentation of generational dynamics in America, from the nation's leading presenter of this topic. It is designed to ...
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Be a Network Marketing Superstar: The One Book You Need to Make More Money Than You Ever Thought Possible
PaperbackOriginal price $17.99 - Original price $17.99Original price $17.99$18.99$18.99 - $18.99Current price $18.99| /Be a Network Marketing Superstar provides a proven 26-step program designed to help business leaders quickly become stars in this fast-growing an...
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The Fractional CMO Method: Attract, Convert and Serve High-Paying Clients On Your Terms
PaperbackOriginal price $24.95 - Original price $24.95Original price $24.95$36.99$36.99 - $36.99Current price $36.99| /Casey Stanton wrote in the Introduction of his new ebook, The Fractional CMO: Attract, Convert and Serve High-Paying Clients on Your Terms: “This...
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Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible
PaperbackOriginal price $19.99Original price $19.99 - Original price $19.99Original price $19.99Current price $18.99$18.99 - $18.99Current price $18.99| /Does your business have a story to tell? It should! From the moment you first opened your doors, you began crafting it. With every new product yo...
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Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History
HardcoverOriginal price $25.00Original price $25.00 - Original price $25.00Original price $25.00Current price $22.99$22.99 - $22.99Current price $22.99| /The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fa...
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The Death of Demographics: Valuegraphic Marketing for a Values-Driven World
PaperbackOriginal price $16.99 - Original price $16.99Original price $16.99$16.99$16.99 - $16.99Current price $16.99| /Marketers have always believed demographics and psychographics held the key to influencing consumer behavior. If only we knew enough about someon...
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Networking With The Affluent / Edition 1
PaperbackOriginal price $24.00Original price $24.00 - Original price $24.00Original price $24.00Current price $22.99$22.99 - $22.99Current price $22.99| /From the New York Times bestselling author of The Millionaire Next Door, the classic guide on how to network with the affluent client. Product De...
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White Papers For Dummies
PaperbackOriginal price $26.99Original price $26.99 - Original price $26.99Original price $26.99Current price $23.99$23.99 - $23.99Current price $23.99| /A fast and easy way to write winning white papers! Whether you're a marketing manager seeking to use white papers to promote your business, or a ...
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Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets
PaperbackOriginal price $18.99 - Original price $18.99Original price $18.99$18.99$18.99 - $18.99Current price $18.99| /In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond earl...
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Closing for Network Marketing: Helping our Prospects Cross the Finish Line
PaperbackOriginal price $12.95 - Original price $12.95Original price $12.95$14.99$14.99 - $14.99Current price $14.99| /Afraid of closing? That is an understatement. I used to talk with prospects on and on and on, afraid to close. I thought if I kept the conversati...
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Kotler on Marketing: How to Create, Win, and Dominate Markets
PaperbackOriginal price $17.99 - Original price $17.99Original price $17.99$18.99$18.99 - $18.99Current price $18.99| /Philip Kotler's name is synonymous with marketing. His textbooks have sold more than 3 million copies in 20 languages and are read as the marketi...
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Building an Import / Export Business
PaperbackOriginal price $23.00Original price $23.00 - Original price $23.00Original price $23.00Current price $20.99$20.99 - $20.99Current price $20.99| /This bestselling, up-to-date guide shows you how to start your own import/export business, from researching a raw idea to a successful launch to ...
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Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline
HardcoverOriginal price $25.00Original price $25.00 - Original price $25.00Original price $25.00Current price $22.99$22.99 - $22.99Current price $22.99| /The proven system for rapid B2B sales growth from the coauthor of Predictable Revenue, the breakout bestseller hailed as a “sales bible” (Inc.) I...
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Likeable Social Media, Third Edition: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing On All Social Networks That Matter
PaperbackOriginal price $28.00Original price $28.00 - Original price $28.00Original price $28.00Current price $25.99$25.99 - $25.99Current price $25.99| /Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. I...
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Online Marketing for Your Craft Business: How to get your handmade products discovered, shared and sold on the internet
PaperbackOriginal price $22.99Original price $22.99 - Original price $22.99Original price $22.99Current price $20.99$20.99 - $20.99Current price $20.99| /A highly focused guide to using social media and blogging to measurably impact on the sales and brand awareness of your handmade products to acti...
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Digital Branding: A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement
PaperbackOriginal price $29.95 - Original price $29.95Original price $29.95$38.99$38.99 - $38.99Current price $38.99| /Every decision and action you make contributes to your brand, so it makes sense that everything you do digitally also contributes to your digital...
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The Game of Networking: MLMers ARE MANY. NETWORKERS ARE FEW.
PaperbackOriginal price $14.99 - Original price $14.99Original price $14.99$16.99$16.99 - $16.99Current price $16.99| /Rob has come up with 3 1/2 Laws that will enhance your network marketing skills to increase sales, revolutionize your relationships and build a r...
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Ditch the Pitch: The Art of Improvised Persuasion
PaperbackOriginal price $16.95 - Original price $16.95Original price $16.95$17.99$17.99 - $17.99Current price $17.99| /In today’s world, customers don’t want to hear sales pitches, but so many salespeople still rely on them. In his breakthrough handbook, Ditch the...
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The Road to Your Best Stuff 2.0: Pushing Your Career, Business or Cause to the Next Level.and Beyond
PaperbackOriginal price $17.95 - Original price $17.95Original price $17.95$17.99$17.99 - $17.99Current price $17.99| /Do you want to do something amazing with your talents toward your life's work? Use The Road to Your Best Stuff 2.0 to customize your way forward....
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The Greatest Networker in the World: The story that has changed the lives of millions Now it can change yours!
PaperbackOriginal price $18.00Original price $18.00 - Original price $18.00Original price $18.00Current price $17.99$17.99 - $17.99Current price $17.99| /"The MLM Classic."—Richard Poe, author of Wave 3Network marketing is a burgeoning field, and it can be a frustrating and difficult experience. Th...
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Selling For Dummies
PaperbackOriginal price $22.99Original price $22.99 - Original price $22.99Original price $22.99Current price $20.99$20.99 - $20.99Current price $20.99| /Your guide to the most up-to-date selling strategies and techniques No matter your skill level, this new edition of Selling For Dummies helps you...
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Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy
PaperbackOriginal price $22.99 - Original price $22.99Original price $22.99$22.99$22.99 - $22.99Current price $22.99| /Just as technology is constantly evolving, author Maria Veloso approaches marketing communication from a posture of newer, faster, and more effec...
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The Business of Belonging: How to Make Community your Competitive Advantage
HardcoverOriginal price $30.00Original price $30.00 - Original price $30.00Original price $30.00Current price $25.99$25.99 - $25.99Current price $25.99| /"A tactical primer for any business embarking on the critical work of actively building community."—Seth Godin, Author, This is Marketing "This b...
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