Category - Business & Economics
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Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers
HardcoverOriginal price $27.99Original price $27.99 - Original price $27.99Original price $27.99Current price $24.99$24.99 - $24.99Current price $24.99| /Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from toda...
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The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue
HardcoverOriginal price $27.00Original price $27.00 - Original price $27.00Original price $27.00Current price $23.99$23.99 - $23.99Current price $23.99| /The Wall Street Journal bestseller!Comes with free online companion course Learn the secrets to getting dramatic results on YouTube Derral Eves h...
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Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business
PaperbackOriginal price $22.99Original price $22.99 - Original price $22.99Original price $22.99Current price $20.99$20.99 - $20.99Current price $20.99| /This guide from New York Times bestselling author Donald Miller, is a must-have for any marketing professional or small business owner who wants ...
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The Conversion Code: Stop Chasing Leads and Start Attracting Clients
HardcoverOriginal price $28.00Original price $28.00 - Original price $28.00Original price $28.00Current price $24.99$24.99 - $24.99Current price $24.99| /The new edition of the bestselling book for real estate agents, loan officers, SaaS and small businesses. In this revision, The Conversion Code:...
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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
PaperbackOriginal price $28.00Original price $28.00 - Original price $28.00Original price $28.00Current price $24.99$24.99 - $24.99Current price $24.99| /The new eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques As t...
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How Are You, Really?: Living Your Truth One Answer at a Time
HardcoverOriginal price $27.99Original price $27.99 - Original price $27.99Original price $27.99Current price $24.99$24.99 - $24.99Current price $24.99| /Notes From Your BooksellerRead this guide to learn how to create a life that reflects who you truly are, and how to harness your intuition to mak...
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Upside: Profiting from the Profound Demographic Shifts Ahead
PaperbackOriginal price $19.99Original price $19.99 - Original price $19.99Original price $19.99Current price $18.99$18.99 - $18.99Current price $18.99| /Demographics not only define who we are, where we live, and how our numbers change, but they open up hidden business opportunities that lie ahead...
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Marketing For Dummies
PaperbackOriginal price $29.99Original price $29.99 - Original price $29.99Original price $29.99Current price $25.99$25.99 - $25.99Current price $25.99| /Pump up your business with the latest, greatest marketing techniques This updated edition of Marketing for Dummies will walk you through the late...
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I Am My Brand: How to Build Your Brand Without Apology
PaperbackOriginal price $16.00 - Original price $16.00Original price $16.00$16.99$16.99 - $16.99Current price $16.99| /I Am My Brand provides achievable techniques and tools for women to build their personal brand. This is an essential step-by-step guide to buildi...
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Web Design in easy steps
PaperbackOriginal price $19.99Original price $19.99 - Original price $19.99Original price $19.99Current price $18.99$18.99 - $18.99Current price $18.99| /There are literally millions of websites on the Internet, but most are ugly and ineffective. So how do you create a site that looks good and make...
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Brand Storytelling: Put Customers at the Heart of Your Brand Story
HardcoverOriginal price $89.00 - Original price $89.00Original price $89.00$96.99$96.99 - $96.99Current price $96.99| /Written by the award-winning storyteller Miri Rodriguez at Microsoft, this bestselling book gets back to the heart of brand loyalty, consumer beh...
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Brand Storytelling: Put Customers at the Heart of Your Brand Story
PaperbackOriginal price $25.99 - Original price $25.99Original price $25.99$30.99$30.99 - $30.99Current price $30.99| /Written by the award-winning storyteller Miri Rodriguez at Microsoft, this bestselling book gets back to the heart of brand loyalty, consumer beh...
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Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
PaperbackOriginal price $17.99 - Original price $17.99Original price $17.99$17.99$17.99 - $17.99Current price $17.99| /Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless book from the $100M entrepren...
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Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement
PaperbackOriginal price $35.99 - Original price $35.99Original price $35.99$44.99$44.99 - $44.99Current price $44.99| /Social media marketing is no longer optional. This book unpacks the winning formula for effective social media marketing complete with comprehens...
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B2B Digital Marketing Strategy: How to Use New Frameworks and Models to Achieve Growth
PaperbackOriginal price $39.99 - Original price $39.99Original price $39.99$48.99$48.99 - $48.99Current price $48.99| /Hone and perfect your digital marketing skills and learn how to apply them effectively to B2B marketing with the new edition of this bestselling ...
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B2B Digital Marketing Strategy: How to Use New Frameworks and Models to Achieve Growth
HardcoverOriginal price $131.00 - Original price $131.00Original price $131.00$137.99$137.99 - $137.99Current price $137.99| /Hone and perfect your digital marketing skills and learn how to apply them effectively to B2B marketing with the new edition of this bestselling ...
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True Alignment: Linking Company Culture with Customer Needs for Extraordinary Results
PaperbackOriginal price $19.99Original price $19.99 - Original price $19.99Original price $19.99Current price $18.99$18.99 - $18.99Current price $18.99| /It cannot be overemphasized how important it is for leaders to ensure the company’s mission is manifested in the roles, expectations, and goals o...
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Do Good: Embracing Brand Citizenship to Fuel Both Purpose and Profit
PaperbackOriginal price $19.99Original price $19.99 - Original price $19.99Original price $19.99Current price $18.99$18.99 - $18.99Current price $18.99| /Increasingly today, in every age group, consumers are committing to brands that show good citizenship—from fair employment practices, to social r...
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Your Book, Your Brand: The Step-By-Step Guide to Launching Your Book and Boosting Your Sales
PaperbackOriginal price $16.99 - Original price $16.99Original price $16.99$16.99$16.99 - $16.99Current price $16.99| /A comprehensive guide from an expert in book publicity reveals how, step by step, authors can build their readership to bestselling levels.Product ...
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The Ultimate Guide to Sports Marketing
HardcoverOriginal price $38.00Original price $38.00 - Original price $38.00Original price $38.00Current price $35.99$35.99 - $35.99Current price $35.99| /Sports marketing is heralded as one of the most prestigious, exciting, and popular fields in contemporary marketing. The number of related programs...
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The Tipping Point: How Little Things Can Make a Big Difference
PaperbackOriginal price $18.99 - Original price $18.99Original price $18.99$18.99$18.99 - $18.99Current price $18.99| /From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in bu...
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Big Brands Are Watching You: Marketing Social Justice and Digital Culture
PaperbackOriginal price $29.95 - Original price $29.95Original price $29.95$43.99$43.99 - $43.99Current price $43.99| /Product DetailsISBN-13: 9780520387072 Media Type: Paperback Publisher: University of California Press Publication Date: 02-06-2024 Pages: 201
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The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy
PaperbackOriginal price $17.00Original price $17.00 - Original price $17.00Original price $17.00Current price $16.99$16.99 - $16.99Current price $16.99| /The business marketing genius at the forefront of today’s entertainment marketing revolution helps corporate America get hip to today’s new consu...
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Brand Mysticism: Cultivate Creativity and Intoxicate Your Audience
HardcoverOriginal price $28.00Original price $28.00 - Original price $28.00Original price $28.00Current price $24.99$24.99 - $24.99Current price $24.99| /An irreverent and wide-ranging treatise on building and maintaining a standout brand in business or in life, from the marketing mastermind behind...
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