Category - Business & Economics
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Unleashing the Ideavirus
PaperbackOriginal price $19.99 - Original price $19.99Original price $19.99$19.99$19.99 - $19.99Current price $19.99| /The book that sparked a marketing revolution. "This is a subversive book. It says that the marketer is not—and ought not to be—at the center of s...
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Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works / Edition 1
PaperbackOriginal price $26.00Original price $26.00 - Original price $26.00Original price $26.00Current price $23.99$23.99 - $23.99Current price $23.99| /Technology has virtually erased national borders, forever transforming the way we reach and engage customers, as well as the way we search for an...
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Marketing
PaperbackOriginal price $14.99 - Original price $14.99Original price $14.99$16.99$16.99 - $16.99Current price $16.99| /Find your company's niche in the marketplace when you discover what your customers want, need, and can afford--and then give it to them! Too ofte...
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Generating Business Referrals Without Asking: A Simple Five Step Plan to a Referral Explosion
PaperbackOriginal price $15.95 - Original price $15.95Original price $15.95$16.99$16.99 - $16.99Current price $16.99| /Every business needs referrals from satisfied clients. A good referral can lead to a closed sale faster and easier than any other lead. But let’s...
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The Robert Collier Letter Book
PaperbackOriginal price $14.95 - Original price $14.95Original price $14.95$18.99$18.99 - $18.99Current price $18.99| /Robert Collier was decades ahead of his time in writing down ways for man to improve his lot in life. He wrote "Secret of the Ages" during an act...
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How To Build Network Marketing Leaders Volume One: Step-by-Step Creation of MLM Professionals
PaperbackOriginal price $12.95 - Original price $12.95Original price $12.95$14.99$14.99 - $14.99Current price $14.99| /Do you want to be a leader? Or, do you want more leaders on your network marketing team? The strength of your network marketing business is measu...
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How to Use MailChimp for Beginners: The Indie Author's Guide to Email Marketing
PaperbackOriginal price $6.99 - Original price $6.99Original price $6.99$11.99$11.99 - $11.99Current price $11.99| /As an indie author you may have heard a thing or two about starting an email list. But what if you're not sure where to start? Nowadays there are...
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The Experience Economy, With a New Preface by the Authors: Competing for Customer Time, Attention, and Money
HardcoverOriginal price $32.00Original price $32.00 - Original price $32.00Original price $32.00Current price $27.99$27.99 - $27.99Current price $27.99| /Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of...
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The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand!
PaperbackOriginal price $14.95 - Original price $14.95Original price $14.95$15.99$15.99 - $15.99Current price $15.99| /The ultimate, no-nonsense guide to help you market your product, build buzz, and make more money than ever from marketing expert Dan S. Kennedy.L...
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Passive Prospecting: Dominate Your Market without Cold Calling, Chasing Clients, or Spending Money on Ads
PaperbackOriginal price $19.97 - Original price $19.97Original price $19.97$19.99$19.99 - $19.99Current price $19.99| /One million dollars and $6,250 per video. This is how much Levi Lascsak and Travis Plumb made in their first year marketing their new real estat...
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Diffusion of Innovations, 5th Edition / Edition 5
PaperbackOriginal price $37.50Original price $37.50 - Original price $37.50Original price $37.50Current price $36.99$36.99 - $36.99Current price $36.99| /Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, profes...
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Be a Network Marketing Leader: Build a Community to Build Your Empire
PaperbackOriginal price $18.99 - Original price $18.99Original price $18.99$19.99$19.99 - $19.99Current price $19.99| /You built a business for yourself with a goal to reach new heights of success and earn a sustainable high income. However, the most important ing...
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How to Become a Rainmaker, CEO, and a Great Boss: Three Business Bestsellers
PaperbackOriginal price $26.99Original price $26.99 - Original price $26.99Original price $26.99Current price $23.99$23.99 - $23.99Current price $23.99| /A revised and updated omnibus edition of Jeffrey Fox's three classic business bestsellers, including a foreword and two brand new chapters! For...
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Focus: How to Plan Strategy and Improve Execution to Achieve Growth
HardcoverOriginal price $37.99Original price $37.99 - Original price $37.99Original price $37.99Current price $35.99$35.99 - $35.99Current price $35.99| /This book assesses the strategy challenges faced by executives in formulating strategy and driving execution. The authors present seven inhibitor...
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The End of Marketing: Humanizing Your Brand in the Age of Social Media
PaperbackOriginal price $19.95 - Original price $19.95Original price $19.95$24.99$24.99 - $24.99Current price $24.99| /WINNER: American Book Fest Best Book Awards 2020 - Marketing and Advertising categoryWINNER: NYC Big Book Award 2020 - Business: Small Business a...
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Sales Value Propositions: The Cutting Edge
PaperbackOriginal price $11.99 - Original price $11.99Original price $11.99$13.99$13.99 - $13.99Current price $13.99| /Sales Value Propositions are among the most effective sales tools available to business-business salespeople when it comes to building and sustai...
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How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often
HardcoverOriginal price $31.95Original price $31.95 - Original price $31.95Original price $31.95Current price $27.99$27.99 - $27.99Current price $27.99| /This book is for everyone who needs to write copy that sells – including copywriters, freelancers, and entrepreneurs. Writing copy that sells wit...
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Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand
HardcoverOriginal price $28.99Original price $28.99 - Original price $28.99Original price $28.99Current price $25.99$25.99 - $25.99Current price $25.99| /The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing ...
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A Modern Guide to Public Relations: Including: Content Marketing, SEO, Social Media & PR Best Practices
PaperbackOriginal price $12.95 - Original price $12.95Original price $12.95$14.99$14.99 - $14.99Current price $14.99| /Never write a press release again. Amy Rosenberg's no-frills guide to public relations is everything you need to know about launching a PR career...
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Marketing To The Affluent / Edition 1
PaperbackOriginal price $26.00Original price $26.00 - Original price $26.00Original price $26.00Current price $23.99$23.99 - $23.99Current price $23.99| /From the New York Times bestselling author of The Millionaire Next Door, the classic guide on how to market to the rich. Product DetailsISBN-13: ...
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Ice Breakers: How To Get Any Prospect to Beg You for a Presentation
PaperbackOriginal price $12.95 - Original price $12.95Original price $12.95$14.99$14.99 - $14.99Current price $14.99| /You can turn any warm or cold prospect into a hot prospect, wanting to know all about your business. How? By learning how to effectively introduc...
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Scientific Advertising
HardcoverOriginal price $14.97 - Original price $14.97Original price $14.97$18.99$18.99 - $18.99Current price $18.99| /This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Head...
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Crystallizing Public Opinion
PaperbackOriginal price $15.95 - Original price $15.95Original price $15.95$16.99$16.99 - $16.99Current price $16.99| /Nicknamed "the father of public relations," Edward Bernays was a pioneer in the fields of propaganda and public relations, combining theories on ...
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No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich
PaperbackOriginal price $24.99Original price $24.99 - Original price $24.99Original price $24.99Current price $22.99$22.99 - $22.99Current price $22.99| /THE SCARY TRUTH: The middle-class consumer population—and their buying power—is massively shrinking. Customers are buying less and in fewer categ...
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